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As one of the biggest advocates for Maison Margiela, who else but Miley Cyrus could be the first-ever face of Maison Margiela?
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This week, the pop singer was unveiled as the house’s newest ambassador, and the star of its Autumn/Winter 2025 campaign, shot by Paolo Roversi.
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The campaign consists of a series of painterly portraits, which harken back to the label’s origins. To highlight the Avant-Première Collection, the photos incorporate a white-overpaint bianchetto technique that was introduced back in 1989.
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