I struggle with what to do with mine all the time. I want to look rough and ready, I think, tousling it in the mirror. No, no, I want to be, like, super chic, I think again, pressing it back down. No, no, I want to appear cool, but also practical, but also on trend, but not too on trend. At this point, I’m surprised I haven’t just lopped the whole lot off. Although I’m not sure I could actually pull off the dramatic buzz cut.
Anyway, hair: not easy. Especially around this time of year, when there’s added pressure to invest in some sort of shocking reinvention ahead of spring. Which is why, I think, sometimes it’s just easier to see your options right in front of you. And where better to go for advice than London’s coolest salons? To that end, I asked a few of the city’s most sought after hairdressers to shed some light on the capital’s most popular cuts right now.
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Daisy Edgar-Jones bangs
You know the hair I’m talking about. The long tousled locks with the swept-out fringe. “Our most in-demand haircut is that Daisy Edgar-Jones look,” says hairdresser Larry King, founder of the renowned west London Larry King salons, who’s widely sought after for his technical yet effortless cool-girl cuts. He says that these sorts of face-framing bangs can be worn loose, or blown out for that old-school glam look that’s currently on trend. “Whether you wear the fringe down, or [with] that really big blown out fringe… I think that is still the most in-demand look,” he confirms. “You do see that more blown out version, think Sabrina Carpenter. Or you can wear it cooler and edgier with more texture.”
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The “soft pixie” hair
A list of the most “in” haircuts for 2025 wouldn’t be complete without mentioning the “curtain crop” or “soft pixie” that seems to be everywhere right now (whether you have the former or the latter depends on how you style your fringe). “It’s how I recently cut Alexis Foreman’s hair,” says hairstylist George Northwood, who is less of a hairstylist and more of an overall king of cool hair (he’s the man behind Alexa Chung’s aspirational bob and Meghan Markle’s signature messy bun). “It’s foppish and longer on the top, and shorter at the sides, and recalls Sharon Stone, Robin Wright in House of Cards or Demi Moore in Ghost.” The appeal with this type of haircut, says Northwood, is that it’s an all-rounder. “It’s quite a stand out hair cut – the sort of cut you get stopped on the street about,” he says. “However it’s quite low-maintenance, versatile and effortless, which very much adheres to my undone hair approach.”
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The chunky bob
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Otherwise known as the “fuck ass bob” or the “Paris, Texas bob”, the chunky bob is still very much in demand. It’s easy to see why: this sort of bob can be shaped to fit any vibe, whether you’re going glam like Zendaya in Prada, or prefer a more casual, undone feel, à la Gigi Hadid.
“I still think bobs are really relevant,” says hairstylist Luke Hersheson, who’s done literally everyone’s hair, from Keira Knightley to Victoria Beckham to Sienna Miller. “The common theme is that they’re all quite chunky, a bit hacked, a little imperfect,” he says, “like Nastassja Kinski in Paris, Texas… that very chunky bob that feels a little lived-in and doesn’t feel too razored, mixed with a natural undone texture that makes it feel quite modern.”
