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Images: Mert Alas
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Versace’s Spring 2024 campaign
The Daily: Months after she walked the runway for the brand in Milan, Claudia Schiffer has been revealed as a new campaign star for Versace. Donatella Versace enlisted the iconic super to join the lineup of faces appearing in the Spring 2024 ad series, which launched today. Schiffer and the Italian luxury brand are rekindling their ’90s love affair, showcasing that some relationships never go out of style. The campaign features Schiffer in checkerboard patterns and pastel hues alongside a dynamic crew of models including Loli Bahia and Mona Tougaard, and shines a light on the new Medusa ’95 bags, featuring the needs-no-introduction Medusa signifier that debuted that same year. In the words of Donatella herself, “iconic women, iconic fashion!”
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written by Freya Drohan
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SWOW SWAG
